FAQs on Conducting a Brand Audit. While speaking to business owners since the launch of the Elevate 2026 Brand Audit Project, the topic of conversation has been focused on these recurring themes: positioning, perception, visibility and growth. This blog focuses on the three most frequently asked questions on band audits in each of these areas. … Read more
How Investing Drives Satisfaction and Success. Customer experience (CX) has become a driver for business success in today’s competitive market. Businesses that prioritize CX create a strong foundation for growth, brand loyalty, and customer satisfaction. Here are five benefits of investing in a brand audit to improve CX and how it can drive business success. … Read more
Ensuring Consistency and Strengthening Brand Identity. A strong, consistent brand identity resonates deeply with customers and makes them want to return. This article explores the importance of brand consistency and identity, with practical insights on how brands can strengthen and enhance trust, loyalty, and recognition. 5 Key Steps for Building and Maintaining Brand Consistency Strategy … Read more