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Recent Posts

Announcing The Elevate 2026 Project

March 9, 2025

Apply for a Complimentary Brand Audit. The Brand Marketer is pleased to announce the offer of a complimentary brand audit designed to uncover hidden opportunities and provide personalized recommendations for a business looking to grow and succeed in 2026. The successful applicant to the “Elevate 2026 Brand Audit Project” will receive expert guidance with actionable insights tailored to their unique needs. One complimentary brand audit will be awarded to a

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Popular Posts

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Key Takeaways from a Fireside Chat

December 4, 2024

Elevating your Marketing Career. A new “Fireside Chat Over Lunch” series recently featured valuable insights from Shannon Urie, Director of Marketing for the National Arts Centre. Attendees brought their top

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Life as a Marketing Director

November 17, 2024

What to Expect: A Day-to-Day Reflection.  So, you’ve got your sights set on becoming a Marketing Director? Let me give you a glimpse into the past two decades of my

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Photo by Patrik Michalicka on Unsplash

Effective Brand Management

November 12, 2024

Ensuring Consistency and Strengthening Brand Identity. A strong, consistent brand identity resonates deeply with customers and makes them want to return. This article explores the importance of brand consistency and

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