Positioning, Visibility and Growth.
April 28, 2025
FAQs on Conducting a Brand Audit. While speaking to business owners since the launch of the Elevate 2026 Brand Audit Project, the topic of conversation
Category: Strategy
The Human Voice in Marketing
April 5, 2025
Advice on AI and Content Creation for Marketers. The use of artificial intelligence in marketing has changed the way we promote products and services, yet
5 Benefits of Improving Customer Experience
March 27, 2025
How Investing Drives Satisfaction and Success. Customer experience (CX) has become a driver for business success in today’s competitive market. Businesses that prioritize CX create
Unlocking ROI and Strategic Value
March 15, 2025
Unlocking ROI and Strategic Value How Brand Audits Deliver Impact. A brand audit is not just a diagnostic tool, it’s a roadmap to unlocking untapped
Financial Insights Through Key Metrics
March 15, 2025
10 Ways a Brand Audit Impacts the Bottom Line. Whether you’re a CEO, business owner or a brand strategist, this list demonstrates how investing in
Announcing The Elevate 2026 Project
March 9, 2025
Apply for a Complimentary Brand Audit. The Brand Marketer is pleased to announce the offer of a complimentary brand audit designed to uncover hidden opportunities
Strategic Brand Investments
March 9, 2025
Why C-Suite Leaders Prioritize Brand Audits. In an ever-evolving marketplace, brands must continuously adapt to maintain relevance, competitiveness, and profitability. For C-suite executives, a brand
AI and Non-Profit Marketing
February 20, 2025
Insights on Data-Driven Strategies from a Fireside Chat. The landscape of non-profit marketing is evolving rapidly, driven by technological advancements and shifting donor behaviours. I
Evaluating the Competition
December 29, 2024
3 Top Reasons to Conduct a Competitive Audit. If there’s one thing you should plan for 2025, it’s to conduct a competitive audit to gain
Strategic Planning in 10 Steps
October 9, 2024
How to Develop and Implement Marketing Strategies to Drive Growth. In every industry, strategic marketing planning is essential for driving growth and achieving organizational objectives.