Deanna White
I’ve been a brand marketer all my life. The moment I stepped into my first college marketing classroom as a student, I knew I was on the right career path.
I now teach Brand Management and provide marketing and communications consulting services to government departments, Crown corporations, government-funded non-profit organizations and medium sized businesses.
My clients benefit from my extensive marketing operations experience, strategic vision, and project management skills with an exceptional focus on flawless execution.
Leading marketing departments throughout my career, my marketing and communications roles have been at the executive level as Director of Marketing, delivering clear and measurable outcomes.
I’m best known for building strategic and measurable marketing programs that drive brand awareness, increase audience engagement and create deeper customer relationships for B2B, B2C and non-profits.
My recent accolades include:
- Part-time Professor at Algonquin College of Applied Arts and Technology.
- Chartered Marketer Designation, Executive Advanced Standing, Canadian Marketing Association.
- Member of the Canadian Association of Management Consultants.
- Communication Consultant to the Government of Canada.
Industry Expertise
Marketing Strategy | Communication Planning | Campaign Development | Project Management
Working with national brands, I’ve had the great pleasure to help grow some amazing companies:
- AgronomicIQ
- Budget Rent a Car of Canada
- Dectron
- Government of Canada
- Park’N Fly
- PoolPak
- Seresco
- T-Base Communications
When I’m not building brands or teaching, I incorporate other things I’m most passionate about into my schedule. On a personal level, I spend my free time writing, enjoying nature, the photographic arts – and being behind the camera lens myself. There is nothing more empowering than the invisible connection I have with the world when I am doing these things.