Coca-Cola: A Brand Audit Case Study. Background Coca-Cola faced increasing consumer concern over its environmental impact, specifically its status as the #1 global plastic polluter
A Competitive Advantage to Long-term Success. Brand audits are a strategic advantage, especially in such a competitive landscape. Businesses that regularly assess their branding can
FAQs on Conducting a Brand Audit. While speaking to business owners since the launch of the Elevate 2026 Brand Audit Project, the topic of conversation
Advice on AI and Content Creation for Marketers. The use of artificial intelligence in marketing has changed the way we promote products and services, yet
How Investing Drives Satisfaction and Success. Customer experience (CX) has become a driver for business success in today’s competitive market. Businesses that prioritize CX create
Unlocking ROI and Strategic Value How Brand Audits Deliver Impact. A brand audit is not just a diagnostic tool, it’s a roadmap to unlocking untapped
10 Ways a Brand Audit Impacts the Bottom Line. Whether you’re a CEO, business owner or a brand strategist, this list demonstrates how investing in
Apply for a Complimentary Brand Audit. The Brand Marketer is pleased to announce the offer of a complimentary brand audit designed to uncover hidden opportunities
Why C-Suite Leaders Prioritize Brand Audits. In an ever-evolving marketplace, brands must continuously adapt to maintain relevance, competitiveness, and profitability. For C-suite executives, a brand
Ensuring Consistency and Strengthening Brand Identity. A strong, consistent brand identity resonates deeply with customers and makes them want to return. This article explores the